Just a Jew. Named Mitch. Writing about his feelings.


Posted by JewMitch on July 8, 2009


What is about brunch that seems to define my generation? The Millennials don’t seem to agree on much, but we all seem to like brunch; from the Brooklyn Hipsters to the Southern frat boys. I’m sure it has something to do with the fact that most brunch places serve unlimited mimosas or bloody mary’s, but I figured it would be fun to explore this for a blog post.

The first reason (aside from the unlimited alcohol) is that brunch is a Sunday morning couples’ type of thing to do, and anyone who has ever been in a relationship, links brunch to getting laid. “What’d you do this weekend?” “Oh, I just started dating this new girl, so we just had a lot of morning sex and then went out for brunch.” Even years after she cheats on you and the relationship ends, I believe this connection is firmly stuck in our heads and makes that Eggs Benedict taste all the better.

Second, brunch feels like retirement. Unlike the rest of our working week, when everyone runs around like crazy, brunch is all about wasting time. “Let’s drive to the other side of town, buy a newspaper, and then wait in an hour line for a meal we could have easily made at home.” Taken out of context like this, brunch seems ridiculous. But that’s part of what’s fun about it. Wasting an entire morning around something as simple as breakfast.

Third, you get to combine coffee with alcohol. This is just fun, and would be completely inappropriate in other social settings.

Four, brunch not only has unlimited alcohol, but also has drinks that are perfectly acceptable to drink before noon. Don’t ask me why our society says that you’re an alcoholic if you drink orange juice and vodka before noon, but you can drink four tomato juices and vodka or champagnes and orange juice, and be a healthy productive member of society. It just is this way.

Finally, you get a creative, fancy meal for way less money than it would have cost at dinner time. I’ve been to some fancy restaurants in New York City, that usually charge $50 an entrée, but during brunch you can get a whole meal plus a mimosa for $14.

And for the record, as mentioned in the Seattle blog post, the best brunch in NYC is McAleers, hands down.


2 Responses to “Brunch”

  1. andrea said

    so true! i need to read your blog more often. oh, and, my fave is going to brunch when i have the day off. morning sex- check, paper purchased- check, driving (or in my case taking a train) to the other side of town- check, waiting in line- NO WAY JOSE!

  2. Josh said

    I don’t think there’s anything unique to our generation about brunch. I tried pitching this story a while back but my editor, 5 years older than us and very much Generation X said it’s nothing new, culturally.

    But it’s still awesome.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: